Tuesday, January 19, 2016

To be fair - or not

One of the many, many pieces of drama that made my brother's wedding last month SO MUCH FUN was the fact that the airline I flew home on forgot to put my suitcase on the plane. Which meant my outfit for the sangeet and a large chunk of my makeup was not in the same continent as me for a good 48 hours after I landed.

Which was fine, because I never panic over such things, and I did have a week to scream at the airline before the day of the sangeet. What I needed urgently, however, was makeup. Because even though the sangeet was almost a week away, I had another friend getting married the day after I landed, and a gazillion mini-events that every Indian wedding seems to require.

Now the thing with makeup is that I started using a lot of it only last year.

I tried foundation years ago, when I was much younger. But a, I'm terrible with liquid foundation because I end up spilling it all over, and b, I always felt like a clown whenever I tried putting it, so I stopped very soon. For years, my only make up was eyeliner, mayyybe blush on the rare occasion I was feeling brave, and on even rarer occasions, some lipstick.

Then last year, a friend introduced me to Maybelline's roll on version of foundation, which was relatively easy to apply, and their darkest shade didn't make me feel like such a clown. So I started using this, and felt very proud of myself.

So when I found myself without makeup in India, I headed NewU to see if they had anything similar. And this brings us to why I am writing this post*.

So the roll on type of foundations don't seem to have reached India yet, so I thought, fine, I will be brave and try regular liquid foundation, and hope none of the clothes I do have with me get ruined. But then, when I asked for their darkest shade, I discovered Maybelline has exactly three shades available in India, the darkest of which won't work for me or, to be quite honest, half the women I know in India. And this was true of every brand I asked to see. And when I came close to losing it and asking how they expect me to use these shades because, hello, look at me, a very helpful sales assistant had the bright idea of offering me - wait for it - fairness serum by Garnier. Apparently if you apply fairness serum before a lighter shade of foundation, it works just fine.

To which I said:

Seriously? Seriously? Introduce three ridiculous shades in a market, which won't work for half the women in said market, and then promote "fairness freakin' serum"?!

How have the people outraging over the continuing existence of Fair & Lovely and similar products not started outraging about this yet?!

Screw you, make up companies.

* Oh, like we all didn’t know it takes me ages to get to the point. My thoughts meander, people.

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